SMART (Swatch Mercedes ART) is a brand of microcar that was created through a joint venture between the Swiss watch company Swatch and the German automaker Mercedes-Benz. Here's a brief history of SMART:
1980s-1990s: The birth of the idea.
In the 1980s, Nicolas Hayek, the founder of Swatch, began to explore the idea of creating a small, environmentally friendly car. Hayek believed that there was a gap in the market for a car that was stylish, practical, and efficient.

